Karina is an experienced commercial leader with a background in hospitality sales, marketing and distribution. She has held senior roles with Dalata Hotel Group and a range of independent hotels and resorts. Her most recent role was VP Customer Success EMEA with leading global hospitality technology and services provider SHR Group.
Karina’s experience lies in commercial strategy, domestic and international sales, marketing and distribution; her strengths include her ability to build successful stakeholder relationships and value creation collaboration with global teams and vendors.
Key areas of expertise
Areas of Expertise:
- Commercial Strategy
- Domestic and International Sales, Marketing and Distribution